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CX: customer experience and service

Making it easier for residents and businesses to deal with their municipality: service design, customer service and digital-first delivery.

13 articles · 1 event · 1 resource · 14 case studies

Articles

Article

City of North Bay Digital Modernization and Customer Service Strategy

Perry Group Consulting developed a five year Digital Modernization and Customer Service Strategy for the City of North Bay, Ontario.

September 28, 2026

Article

The Power of Process Optimization and Digital-First Service Design

One of our teams at Perry Group focuses on process optimization and digital first service re-design - that is, how the service would operate if it was delivered as a complete, end-to-end digital service.

October 28, 2025

Article

From Strategy to Service: What It Really Takes to Modernize Local Government

Modernizing municipal services takes more than implementing the latest technologies or refreshing websites. At its core, real transformation requires alignment—between teams, strategies, and leadership.

October 5, 2025

Article

Rethinking Web Content for Real Self-Service: How York Region Is Making Digital Work Smarter

Improving digital customer service doesn’t always mean building something new. Sometimes, the most powerful change comes from rethinking what you already have.

September 24, 2025

Article

Creating Clarity and Connection: Orillia’s Work Toward Centralized Customer Service

In Orillia, delivering good customer service has always mattered.

August 20, 2025

Article

Building a Smarter Service Strategy: How a Municipal Service List Helps Prioritize Digital Transformation

Digital transformation in local government isn’t about launching the next big app or automating every interaction overnight—it’s about aligning services with what residents truly need.

July 21, 2025

Article

Everyday Digital Experiences

I’ve always been a bit of a tech enthusiast, eager to try the latest digital services.

July 7, 2025

Article

Webinar Recording: The Importance of Aligning Digital, Data, Technology and Customer Experience to Successful Digital Transformation

On Thursday, 19th June 2025 we hosted a webinar on the topic of aligning digital, data, technology and customer service. The session built on an article we wrote earlier this year on the same topic.

June 20, 2025

Article

Upcoming Webinar - The Importance of Aligning Digital, Data, Technology and Customer Experience to Successful Digital Transformation

Municipalities are under growing pressure to deliver services that are seamless, data-informed, and responsive to community needs. But too often, digital, data, and customer service strategies live in separate silos. The result?

May 28, 2025

Article

Bridging the Digital Divide: Why Municipalities Must Align Technology, Data, and Customer Experience

Municipalities today face a growing challenge: as digital services expand, the disconnect between technology, data, and customer service becomes more apparent.

April 7, 2025

Article

Unlocking Efficiency: The Power of the Municipal Service List

In the contemporary digital landscape, municipalities face mounting pressure to provide efficient and accessible services to their constituents. To address this challenge, the Municipal Service List (MSL) presents a transformative solution.

December 16, 2024

Article

Enhancing Municipal Services through Customer Service Maturity Model

At Perry Group Consulting, we understand the challenges faced by municipalities and we understand that modernizing services to meet modern expectations requires a multi-pronged approach that combines CX, contact and service centre, service and process design, technology and digital, and change management disciplines and expertise to get it right.

September 16, 2024

Article

Streamlining Parking Services: The Modernization Journey of Cambridge

Continuing with our digital transformation series, we turn to look at Perry Group’s work with the City of Cambridge. Perry Group has been working with the City as a consultant and strategic advisor since 2014.

May 17, 2024

Events and webinars

  • Webinar · Online

    Alignment for Digital Success

    Thursday, June 19, 2025

    Aligning digital, data, technology and customer experience for digital transformation.

Resources

Tool

Municipal Services List (alpha)

To help ourselves and our clients, we've developed a standard list of municipal services

Topics:CXIT strategy and governance

Case studies

Town of MiltonService Design & Process Optimization

Town of Milton

Review and redesign of the Additional Residential Units program, aligning four departments around one customer experience.

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City of North BayCustomer Service & CX

City of North Bay

A single integrated five-year digital modernization and corporate-wide customer service strategy centred on Service North Bay.

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City of CambridgeAdvisory & Delivery

City of Cambridge

Ongoing advisory services supporting the City through its CRM project.

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City of MonctonDigital & Web

City of Moncton

A roadmap for transforming City services through the design and delivery of citizen-centric digital services.

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Regional Municipality of YorkDigital & Web

Regional Municipality of York

A catalogue of all customer-facing services used to measure digital delivery and prioritize where to invest next.

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Regional Municipality of YorkDigital & Web

Regional Municipality of York

Repositioning york.ca to be a place to get stuff done.

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City of CambridgeService Design & Process Optimization

City of Cambridge

Service design and digital capability building with Parking leaders, leading to selection of a new digital service.

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Regional Municipality of HaltonDigital & Web

Regional Municipality of Halton

A repeatable service design methodology the Region can apply to its own services over time.

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City of OrilliaCustomer Service & CX

City of Orillia

Implementation support for the City's corporate customer service strategy.

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Regional Municipality of YorkCustomer Service & CX

Regional Municipality of York

A detailed review of the Public Works contact centre.

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Regional Municipality of HaltonDigital & Web

Regional Municipality of Halton

Digital-first architecture work covering customer service strategy, CRM maturity, website and digital service requirements.

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Regional Municipality of WaterlooDigital & Web

Regional Municipality of Waterloo

A digital strategy that grew into a service transformation strategy, and has since circulated well beyond the Region.

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Township of Georgian BayDigital & Web

Township of Georgian Bay

A prioritization of online services for a small township, narrowing forty-five candidate services to ten priorities.

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City of BurlingtonDigital & Web

City of Burlington

An early eGovernment strategy for the City, much of which remains relevant today.

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